Uniqlo's soufflé house
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Uniqlo's soufflé house - A sensory escape
The pop-up celebrates the brand's Soufflé Yarn line, and it's a true playground for the senses.
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Lose yourself in a “scarf forest,” unwind in an ASMR sound lounge, explore a scent library, and grab a drink in the cosiest fashion café in town. There's even a TikTok-ready corner for those chasing the perfect post. It's free, but you'll need the Uniqlo app to nab your slot.
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Uniqlo is a Japanese global apparel retailer known for high quality, affordable and minimalist clothing. It focuses on functional basics rather than fast fashion trends. The brand emphasizes simplicity, comfort and practicality across its collections.